ALL MARKETING POSTS
Brand-Change Goofs
Incomphrensible Corporate Decisions
Posted by Charlie Recksieck
on 2023-06-01
One thing that drove him bananas was when a company would change its successful branding. At the time in the early 80s, he thought that changing the Datsun car ... See full post
PREVIOUS POSTS
Memorable Advertising
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Should You Market Your Business Yourself?
Farming It Out vs. Doing It in-House
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on 2022-03-17
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Counting Sheep
Maintaining Brand Equity with Multi-Category Brands
Posted by Craig Choisser
on 2020-04-30
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Affiliate Marketing: A Case Study
The Sleefs Ambassador Program
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on 2020-02-27
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How Advertising Works, and Why You Should Care (Part 2)
How Do You Know If Your Ads Work?
Posted by Craig Choisser
on 2019-12-12
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How Advertising Works, and Why You Should Care (Part 1)
Why Do Ads Work On The Brain
Posted by Craig Choisser
on 2019-12-05
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Everything My Dad Taught Me About Advertising (But You Weren't Afraid To Ask)
Grant Recksieck On Advertising
Posted by Charlie Recksieck
on 2019-11-07
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"It's Our People That Make The Difference" ... Uh-oh
Do Better Than That With Your Brand Marketing
Posted by Craig Choisser
on 2019-09-19
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